Sunday, November 29, 2009

The Conversation Prism

So you think you're a savvy communicator... You think you've got it all down...

I know what you're thinking: "I do blogs, and I have a decent following; I Twit just right, not too much and not too little; I send email updates, press releases, notes, mobile marketing messages, and Facebook updates. I even have a YouTube Channel!"

Well, I'm sorry to burst your bubble but, unless you are knee-deep in the "Conversation Prism", your might be missing out on a lot of communicative opportunities.

I'm not saying that you have to be proficient, or even dabble in ALL of them. I'm just saying you have to be ready to know what most of them are, and test them out, and experiment with them.

After all, communication is as experiential as it is empirical. Try out some new forms of communications, look at how your constituents respond, and expand (or contract) as needed.

How are you conversing with your customers and testing responses?

Think about it, and FilckR me back!

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